Ericsson: 80% Of Broadband Users Will Be Wireless By 2013
John Cunliffe, Ericsson's CTO for Western Europe, shares his wishful thinking with Total Telecom, saying that he thinks 80% of global broadband customers will choose wireless connectivity over wired by the year 2013. In Cunliffe's head, the ease of installation will be the primary driver, given that traditional broadband is "a nightmare for both the consumer and the service provider." Obviously LTE's speeds could lure some wireline customers, particularly if Ericsson's lab tests translate into real world bandwidth:
Cunliffe said that over the last 12 months Ericsson has been running LTE tests in Sweden. These have taken place in urban environment, with clear line of sight between the cell tower and the device for less than 40% of the time, while moving at speeds of up to 45 kilometres per hour. "We recorded peak speeds of 154 Mbps, an average of 78 Mbps, and minimum speeds of around 16 Mbps," he said.
Cunliffe's eagerness to sell more handsets has him ignoring the fact that in many nations, wireless broadband service comes with incredibly low caps. Also, while Ericsson says they're on track to have commercially available network products by 2009, here in the States there won't be any networks to run the devices on (a small problem). Neither AT&T or Verizon, both of whom have made LTE their 4G flavor of choice, won't have LTE networks online anytime before late 2010.
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